home
Choosing Right Keywords
Why Start a Website?
Start a Website in 6 Steps
Keeping Your Site Fresh
SEM Guidelines
  Site Tools
  Print This Page
E-mail To Us
View Site Map
Home >> Knowledge Zone >> SEM Articles >> Keeping Your Site Fresh

 

SEM Guidelines for Higher Ranking

 

Following these guidelines will help Search Engines to find, index, and rank your site, which is the best way to ensure you'll be included in the top major search engines results. We strongly encourage you to pay very close attention to the "Quality Guidelines," which outline some of the illicit practices that may lead to a site being removed entirely from the search engines index.

Quality Guidelines - Basic principles:

  • Make pages for users, not for search engines. Don't deceive your users, or present different content to search engines than you display to users.

  • Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you. Another useful test is to ask, "Does this help my users? Would I do this if search engines didn't exist?"

  • Don't participate in link schemes designed to increase your site's ranking or PageRank. In particular, avoid links to web spammers or "bad neighborhoods" on the web as your own ranking may be affected adversely by those links.


  • Don't use unauthorized computer programs to submit pages, check rankings, etc. Such programs consume computing resources and violate SE terms of service.

Quality Guidelines - Specific recommendations:

  • Avoid hidden text or hidden links.

  • Don't employ cloaking or sneaky redirects.

  • Don't send automated queries to SE.

  • Don't load pages with irrelevant words.

  • Don't create multiple pages, subdomains, or domains with substantially duplicate content.

  • Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content.

We encourage you to give us a call and discuss your keywords with us.
Call us Today to promote your website successfully in major search engines!

 
Home | About Us | SEO Service | SEM Packages | Ask For a Quote | Testimonials | Knowledge Zone | Link To Us! | eDirectory | FAQs | Contact Us
Site Map  |  Privacy Policy  |  Disclaimer
© Copy right Sify Limited, 2004.All Rights Reserved.